{"id":130917,"date":"2022-11-25T17:27:15","date_gmt":"2022-11-25T17:27:15","guid":{"rendered":"https:\/\/alquileryventadelocales.com\/?p=130917"},"modified":"2023-02-23T20:10:38","modified_gmt":"2023-02-23T20:10:38","slug":"como-crear-un-plan-de-negocio-que-realmente-consiga-financiacion","status":"publish","type":"post","link":"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/","title":{"rendered":"How to create a business plan that will really get financing"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_73 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenido<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Contents\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_1_Haz_una_lista_de_tus_suposiciones\" title=\"Step 1: Make a list of your assumptions\">Step 1: Make a list of your assumptions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_2_Determine_tus_objetivos_medibles\" title=\"Step 2: Determine your measurable goals\">Step 2: Determine your measurable goals<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Estos_pueden_incluir\" title=\"These may include:\">These may include:<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_3_Calcular_tus_metricas_de_referencia\" title=\"Step 3: Calculate your baseline metrics\">Step 3: Calculate your baseline metrics<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_4_Escribir_un_discurso_de_ascensor\" title=\"Step 4: Writing a lift speech\">Step 4: Writing a lift speech<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_5_Elaborar_la_hoja_de_ruta_del_producto\" title=\"Step 5: Develop the product roadmap\">Step 5: Develop the product roadmap<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Paso_6_Identificar_los_puntos_de_riesgo\" title=\"Step 6: Identify risk points\">Step 6: Identify risk points<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#%C2%BFComo_reaccionaran_los_clientes_potenciales_al_precio_de_tu_producto_o_servicio\" title=\"How will potential customers react to the price of your product or service?\">How will potential customers react to the price of your product or service?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/alquileryventadelocales.com\/en\/how-to-create-a-business-plan-that-really-gets-funded\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n\n<p class=\"wp-block-paragraph\">Creating a business plan that works is a challenge, here we try to give you the basics, how to create a business plan that actually gets funded. Most entrepreneurs do not have the experience or the network of contacts to know which elements are essential and which can be omitted. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">No se trata s\u00f3lo de elaborar un documento con muchos gr\u00e1ficos y tablas bonitas; tu plan de negocio tiene que convencer a los posibles inversores de que tienes una idea s\u00f3lida, una estrategia ejecutable y la capacidad de medir tu \u00e9xito (tambi\u00e9n conocido como \u00abretorno de la inversi\u00f3n\u00bb). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you are thinking of applying for funding from an angel investor, venture capital firm or other source of capital, you need to develop a business plan that meets your specific criteria. These organisations want to see that you understand your market and have a solid foundation for growth. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They also want to see evidence of demand for their product or service, including validated customer interest and price sensitivity.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_1_Haz_una_lista_de_tus_suposiciones\"><\/span>Step 1: Make a list of your assumptions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Any business plan is based on a number of assumptions: If this happens, then this will happen. Make a list of all of them so that you can clearly identify where you need to do more research. If it is impossible to know some elements, be honest about it and be sure to explain why. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Assumptions about your market: Target customer, competition and unmet needs.<br>Assumptions about your product\/service: <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Product scope, pricing model, value proposition, go-to-market strategy Assumptions about your team: <\/strong><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Strength of founding team members, track record of success Assumptions about your financial situation: revenue projections, cash flow, projected costs<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_2_Determine_tus_objetivos_medibles\"><\/span>Step 2: Determine your measurable goals<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Every business plan has a few basic parameters that will determine whether your business has been successful. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Estos_pueden_incluir\"><\/span>These may include: <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess your market: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the size of the total addressable market (TAM) for your product or service? <\/li>\n\n\n\n<li>What are the growth rates? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Evaluate the product and customer satisfaction: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the overall customer satisfaction? <\/li>\n\n\n\n<li>What is the level of satisfaction with the product? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluate the adoption of your product\/service: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How many customers use your product\/service? <\/li>\n\n\n\n<li>What is the retention rate? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess revenue streams: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How much do you earn from each type of customer? <\/li>\n\n\n\n<li>What is the average revenue per customer? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess the cost structure: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the break-even point? <\/li>\n\n\n\n<li>What is the break-even point per month? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess growth potential: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the expected revenue growth? <\/li>\n\n\n\n<li>What is the expected growth in profits?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_3_Calcular_tus_metricas_de_referencia\"><\/span>Step 3: Calculate your baseline metrics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Todo plan de negocio incluye una tabla en la que se describen los par\u00e1metros que determinar\u00e1n su \u00e9xito. Esta tabla se denomina \u00abtabla de m\u00e9tricas de referencia\u00bb. Debe incluir m\u00e9tricas relacionadas con todos los aspectos de tu negocio, incluidos los ingresos, los costes, el potencial de crecimiento y la satisfacci\u00f3n de los clientes. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess your market: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the size of the total addressable market (TAM) for your product or service? <\/li>\n\n\n\n<li>What are the growth rates? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluate the product and customer satisfaction: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the overall customer satisfaction? <\/li>\n\n\n\n<li>What is the level of satisfaction with the product? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluate the adoption of your product\/service: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How many customers use your product\/service? <\/li>\n\n\n\n<li>What is the retention rate? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess revenue streams: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How much do you earn from each type of customer? <\/li>\n\n\n\n<li>What is the average revenue per customer? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess the cost structure: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the break-even point? <\/li>\n\n\n\n<li>What is the break-even point per month? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess growth potential: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the expected revenue growth? <\/li>\n\n\n\n<li>What is the expected growth in profits?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_4_Escribir_un_discurso_de_ascensor\"><\/span>Step 4: Writing a lift speech<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Your lift pitch is a brief summary of your business plan. It can be a single paragraph or a few sentences; the point is to have a quick summary that you can repeat on any lift ride. Your lift pitch should include the core elements of your business plan: your team, your market and your product. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assessment of your market: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the target market? <\/li>\n\n\n\n<li>What is the size of the total addressable market (TAM)? <\/li>\n\n\n\n<li>What is the growth rate? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluate your product\/service: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the scope\/vision of your product\/service? <\/li>\n\n\n\n<li>What is the product differentiation? <\/li>\n\n\n\n<li>What is the value proposition of the product? <\/li>\n\n\n\n<li>What is the price of the product? <\/li>\n\n\n\n<li>What is the marketing strategy for the product? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluation of your team: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is your level of experience? <\/li>\n\n\n\n<li>What is your track record of success? <\/li>\n\n\n\n<li>What is your network? <\/li>\n\n\n\n<li>What is the support\/feedback from clients? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess your financial situation: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is your income projection? <\/li>\n\n\n\n<li>What is your cash flow projection? <\/li>\n\n\n\n<li>What is your expected break-even point? <\/li>\n\n\n\n<li>What is your monthly break-even point? <\/li>\n\n\n\n<li>What is your target customer base? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess your risk points: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the main risk points of your company? <\/li>\n\n\n\n<li>What are the main risk points of your product\/service?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_5_Elaborar_la_hoja_de_ruta_del_producto\"><\/span>Step 5: Develop the product roadmap<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Every business plan should include a product roadmap that includes milestones and targets for the next 12 months. This roadmap should be based on your key metrics. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess your market: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the current size of the market? <\/li>\n\n\n\n<li>What is the projected size of the market? <\/li>\n\n\n\n<li>When will the market reach critical mass? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Evaluation of your product\/service: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What improvements are being made to the product\/service? <\/li>\n\n\n\n<li>What is the expected market penetration? <\/li>\n\n\n\n<li>What is the expected customer retention rate? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess revenue streams: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the expected monthly revenues per client? <\/li>\n\n\n\n<li>What are the expected monthly revenues per channel? <\/li>\n\n\n\n<li>What are the main sources of income? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess the cost structure: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are the expected monthly costs? <\/li>\n\n\n\n<li>What is the expected cash consumption at critical mass? <\/li>\n\n\n\n<li>What is the expected break-even point? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assess growth potential: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the expected revenue growth? <\/li>\n\n\n\n<li>What is the expected growth in profits? <\/li>\n\n\n\n<li>What are the main milestones for the next 12 months?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Paso_6_Identificar_los_puntos_de_riesgo\"><\/span>Step 6: Identify risk points<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Every business plan has points of risk, even if you don't want to admit it. Identify the main risks to your business, such as competition and the economy. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%BFComo_reaccionaran_los_clientes_potenciales_al_precio_de_tu_producto_o_servicio\"><\/span><strong>How will potential customers react to the price of your product or service? <\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">If the risk points are too big, investors might pass up your opportunity. You need to be able to show them how you will overcome these challenges. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Assessing competence: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the current size of the competition? <\/li>\n\n\n\n<li>What is the expected size of the competition? <\/li>\n\n\n\n<li>What is your current market penetration? <\/li>\n\n\n\n<li>What is the expected market penetration? <\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Market assessment: <\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the current size of the market? <\/li>\n\n\n\n<li>What is the projected size of the market? <\/li>\n\n\n\n<li>When will the market reach critical mass? <\/li>\n\n\n\n<li>What are the main challenges for growth?<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Creating a business plan that actually gets funded is a difficult but achievable task. While there is no one-size-fits-all approach that works for everyone, there are some general principles that can help you establish the structure of your own business plan. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Identify the key assumptions that underpin your business plan and ensure that you have done enough research to support these assumptions. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Create a benchmark metrics table to show the metrics that will determine your success. Write a lift pitch that includes the main elements of your business plan. Identify the main risks to your business and show how you will overcome them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you need to know if your company name or brand name is already registered, you can use the website of the <strong><a href=\"https:\/\/consultas2.oepm.es\/LocalizadorWeb\/\" target=\"_blank\" rel=\"noreferrer noopener\">ministry of industry, trade and tourism<\/a><\/strong> to check if it already exists, or if it needs assistance of any kind, <a href=\"https:\/\/alquileryventadelocales.com\/en\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>contact us<\/strong><\/a> and we will help you find the premises you need. <\/p>","protected":false},"excerpt":{"rendered":"<p>Create a business plan that works is a challenge. Most of the employers do not have the experience or the network of contacts to find out which items are essential and which ones can be ignored.<\/p>","protected":false},"author":1,"featured_media":159732,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_joinchat":[],"footnotes":""},"categories":[1],"tags":[],"class_list":["post-130917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>C\u00f3mo crear un plan de negocio que realmente consiga financiaci\u00f3n<\/title>\n<meta name=\"description\" content=\"C\u00f3mo crear un plan de negocio que realmente consiga financiaci\u00f3n , Crear un plan de negocio que funcione es un reto.\" \/>\n<meta name=\"robots\" content=\"index, follow, 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